DataSapien Blog
Thinking on Device Native AI, OmniPersonal Marketing, and the architecture of customer relationships. Written by the DataSapien team.
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In the Age of AI, Context is King and Queen
Personalisation has been modelling the customer from a distance for thirty years. The Golden Context changes that. Here’s why, and the architecture that gets us there.
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Will Hyper-Personalisation and AI Finally Deliver on the Promise?
Thirty years after omnichannel was conceived as the path to one-to-one personalisation, hyper-personalisation is overdue an evolution. The richest customer context was never going to live on a server. It lives on the phone. Move…
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Personal Digital Sovereignty: What If Better Customer Relationships Started With the Individual?
What does personal digital sovereignty look like in practice? Reflections from the Data Access for Public Benefit event at The Royal Society, on-device AI, and why sovereignty starts with the individual.
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Introducing Pocket Models AI: A Free iOS App for Exploring Device Native AI
We’ve launched Pocket Models.AI, a free iOS app that lets you explore, experiment with, and discover what on-device AI can really do. It’s built on the DataSapien SDK and designed for two audiences: developers testing…
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The Future of Apps: Why the Next Five Years Will Surprise Everyone
AI is reshaping the future of apps, but in two directions: consolidation into trusted Domain Apps and an explosion of niche AI-native apps. Here’s what’s next.
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DataSapien React Native SDK: On-device personalisation for React Native is live
We just shipped the first public Flutter release of DataSapien — bringing on-device MeData collection, local inference, audience segmentation, and journey activation to Flutter developers. The same core idea from our native iOS and Android…
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Beyond VPN Metering: How On-Device AI Is Changing Panel Data Collection
VPN metering has powered panel behavioural data collection for over a decade, but battery drain, respondent churn, and tightening platform restrictions are mounting. On-device AI offers a fundamentally different approach — processing data on the…
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What Is OmniPersonal Marketing? The Origin, Evolution, and Why It Matters Now
What is OmniPersonal Marketing and where did the term come from? Trace the evolution from omnichannel to omnipersonal — and discover why Device Native AI makes it real.
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DataSapien Flutter SDK — On-device personalisation for Flutter is live
We just shipped the first public Flutter release of DataSapien — bringing on-device MeData collection, local inference, audience segmentation, and journey activation to Flutter developers. The same core idea from our native iOS and Android…